Chevrolet Executive All But Confirms 2020 Trailblazer

2544 Views 10 Replies 7 Participants Last post by chevyguy, Aug 7, 2019

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Discussion Starter · Jan 14, 2019

GM is preparing another entry into the lucrative crossover segment with a third generation Chevrolet Trailblazer. Details are few, but what's known originated from Motortrend sources that attended a General Motors Investor Meeting early January. A smile and mention of "news in 2019 calendar year forthcoming" with no further comment, was received from Chevrolet Marketing Director, Steve Majoros when questioned by Motortrend about the above sketch after being presented during the meeting.

Platform GMT 31XX underpins the second generation Trailblazer (sold overseas since 2012, among other models) and the North American spec Colorado/Canyon. The 2020 Chevrolet Trailblazer will likely underpin GM's new E2 architecture that's already destined for the new Buick Enspire.

Back to Majoros, his belief that "there is room for another Chevy SUV between Trax and Equinox both in size and in price point", mentioned in that Motortrend interview, along with GM's global platform developments and SUV's projected to become the majority of auto sales by 2020, all but confirm the Trailblazers return.

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trailblazer

· #2 · Jan 14, 2019

While shopping for a crossover a couple years back i was wondering why there's nothing from GM that competes with the CR-V, Rav4 and so on.

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Rhett

· #3 · Jan 15, 2019

Lets just hope that Chevy doesn't crossoverize it and make it lose all its originality. That rendering is already showing something that's a far cry from the last generation.

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Layne

· #4 · Jan 16, 2019

No automaker is trying to be an outlier in this segment. While the cookie cutter design approach can be disappointing for fans of previous gen models, it doesn't make sense to stray from working formulas.

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trailblazer

· #5 · Jan 16, 2019

Rhett said:
Lets just hope that Chevy doesn't crossoverize it and make it lose all its originality. That rendering is already showing something that's a far cry from the last generation.

that's precisely what's happening here and its what will keep the lights on at GM

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Rhett

· #6 · Jan 17, 2019

I understand that there is an established norm in terms of specs and styling. But why reuse established nameplates if you have no intention of playing on their heritage.

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trailblazer

· #7 · Jan 30, 2019

Rhett said:
I understand that there is an established norm in terms of specs and styling. But why reuse established nameplates if you have no intention of playing on their heritage.

It all comes back to branding where having some history, a story or something its derived from that gets to the brands very core creates a great image.

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Kayfive

· #8 · Feb 6, 2019

I think it discredits the brand and devalues the vehicle when they just slap an old moniker on a new car and call it a day. Proves that they don't know what their consumer base wants from a reintroduced model.

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trailblazer

· #9 · Feb 14, 2019

Kayfive said:
I think it discredits the brand and devalues the vehicle when they just slap an old moniker on a new car and call it a day. Proves that they don't know what their consumer base wants from a reintroduced model.

At that point the question of who cares comes up and as buyer demographics shift, I discovered no one really does.
The ones that do are a small minority that care about the details and have some familiarity and history of their own with the original.

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mattparkman

· #10 · Aug 3, 2019

That's look nice

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chevyguy

· #11 · Aug 7, 2019

mattparkman said:
That's look nice

I wish it was a bit more rounder like the Blazer.
One exception might be if Chevrolet offers it in some off-road trims as a mini-Wrangler. Which in that case, the boxy design can work.

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